Leads-how and where to get them
Leads-how and where to get them
You will get your
leads from a marvelous website called www.manta.com. It is free to use and
will enable you to save hour after hour of research looking for leads. You
can search for retail credit card retail merchants by Location
(large or small cities and towns ANYWHERE IN THE u.s.) or business
Category. You can also filter searches by Revenues (gross
sales), number of employees and whether the business is a single location or a
All listings have
company name and phone number. Many have the owner's name,
employee count, years in business etc. and other valuable information
you to spend 95% of your time calling prospects instead of wasting time digging
up business to call.
Before we begin the
tour there are certain facts that you should know about leads basic procedures
that we recommend that you follow.
are free to call anywhere in the United States. We believe that
most of your competitors will rush to the big cities to prospect. You are
free to do this. The volume of prospects is there but the competition is
very strong. An example of giant metro areas are New York City, Chicago,
Atlanta, Los Angeles, etc.
We recommend that you also test calling smaller cities and towns such as
Wilmington, Delaware, Harrisburg Pennsylvania, Cambridge Massachusetts or Des
Moines Iowa...... or even smaller towns. There are plenty of storefronts to call
on and the competition will not be as high. Then you can work those areas
which have the highest closing rate for you.
2. The three major
Manta.com categories that you should work are:
Restaurants and bars (881,000 U.S. business)
Shopping and stores (2,124,000 U.S. businesses)
General automotive repair shops (188,000 U.S. businesses-NO new or used auto
dealers or gas stations)
These 3 major
categories of retail businesses total approximately 3.2 million U.S. companies.
What a huge
market....... You may prefer to begin in your home state but you are free to
call anywhere in the U.S.
Now we can begin
the tour. Although it is not necessary, we suggest printing this page out
and using it as a guide while you familiarize yourself with manta .com
We begin our tour by going to Manta.com (figure 1)
Now we can search by either Category or Location (figure 2)
Let's take a look at search by category or location (figure 2).
Location. You will find a list of all the states with the number
in each state (figure 3). By now you should begin to see the
manta.com ...... and this is just the beginning.
Next, we are going to search in Massachusetts.
Click on Massachusetts (figure 3)
This shows the total businesses in Massachusetts (figure 4).
narrow our search further by looking for various cities
and towns in
Massachusetts. Click on Location
Now in figure 5 you are presented with a list of the top 10 cities in
Massachusetts by number of businesses. At the bottom of figure 5
see a link to 100+ cities and towns in Massachusetts.
Click on the "see all cities for Massachusetts" link (figure 5) and get
the list shown in figure 6.
Now we'll go back to the top 10
Massachusetts cities and towns by
number of businesses (figure 7) and we'll
click on Cambridge
Now we have Cambridge..... let's
click on "Category" (figure 8)
You will get a list of many
categories. You are interested in one of these two
(figure 9). Let's start with
Shopping and Stores. You will click on it.
Now you are presented with another
list of subcategories (figure 10). You decide to call Jewelry stores.
You click on Jewelry stores.
Now you are looking at a list of
33 jewelry stores in Cambridge MA (figure 11)
Also note the left hand arrow at
"company revenue." The area to the left of most
page enables you to filter out
categories by Revenues, number of employees and
single or branch location.
These filters are very useful when you are working with large cities.
Now lets click on the
first listing ......... Daniel Spirer Jewelers
Just look at all the information
(highlighted or indicated by arrows) in figure 12. You really know
something about the merchant before you make a call. You have his screen
opened when you make the call.
I could go on and on showing you
around manta.com but by now you should have the idea. It is a huge
time saver as a lead source.
END OF THE TOUR OF MANTA.COM